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Building relationships with the media and understanding stories that interest them can mean the difference between a feature story, an obscure mention and no coverage at all. We’ve spent years cultivating and preserving strong relationships with editors and reporters based on straightforward approaches, responsiveness, mutual respect, trust and integrity.These long-lasting relationships combined with good news judgment result in meaningful media stories that report the news of importance to you and your target audiences.
- Identification of key media
- Relationship management with editors and reporters
- Press release and feature story development
- Media events and familiarization trips
- Employee media training
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